Bigger & Denser

So McDonald's got rid of the "Super Size" because the larger portions contributed to obesity. But now they've introduced the Double Quarter Pounder with cheese, and billed them hors d'ouevres (or so the ad campaign goes).

Super Size was at least truth in advertising. If you order a Super-Size meal, you could expect to be super sized. The Double Quarter Pounder is sold under the slogan "Pound One". Last time I checked, two quarter pounds only equal a half pound. McDonald's is encouraging consumers to eat 2 Double Quarter Pounders with their slogan. Super Sizing isn't gone, it's just gotten sneaky.

Read the page on Dr. Cathy Kapica, McDonald's Global Director of Nutrition. Maybe she can explain what "Grill Seasonings" are and why they are so essential to taste that it's worth adding 240 mg of sodium. As if being a "dietitian" with McDonald's simply isn't enough of a joke in itself, she lists her favorite part of the job as getting paid to hang out with Ronald McDonald. Well, when you work in the fictional realm of fast food nutrition, you're bound to make a few fictional friends.